Audrey Hepburn



Elizabeth Taylor in 1956





Posted by: adonis49 on: December 8, 2014
Are you paying attention? Have you observed the periphery first?
What we fail to notice remains unheeded.
Paying attention is necessary but not sufficient for taking action.
Are you focusing on the navigation system while driving, tending to your cell phone… and failing to notice and read the warning signs on the road?
Car driver’s reactions are equally slow when using a distractive device as when under the influence of alcohol or marijuana. Though I wouldn’t link the two effects in the same category of temporary attention deficiency.
The “Monkey Business Illusion” of Daniel Simons and Christopher Charbis (1990 video) of students passing the basketball experiment is of interest.
The students are asked to count the number of times a pass is thrown to the members of its group and a gorilla interfere and pound its chest. Half the students watching the video didn’t notice the gorilla.
What if the gorilla or anything smaller was introduced amid students passing a soccer ball? Soccer teams in Europe and most of the world do Not use mascots, as most games in the US adopt a mascot with whom people get familiar with and fail to notice.
What about the huge gorilla related to the risks on banks ‘books that up to 2007 nobody paid attention to?
What issue is no one addressing?
How to confront all possible and seemingly impossible scenarios?
Do check the periphery first before focusing on the center: In most cases, it is the periphery that bring to focus most of the important information.
One more issue. Do you prefer novels to statistics?
Even if statistics permit you to discover many interesting stories, if you get familiar with handling data and graph trends, people want to hear a story.
“Theory of Mind” is how mankind developed this impressive sense of how other think and feel.
We know that the number of casualties and statistics leave us cold, while a single photo or a picture of a coffin of a fallen soldier speaks louder against war.
Consequently, the US prohibited the media from showing photographs of soldiers’ coffins for 2 decades.
Most of them famous people are long gone: In pictures
Claude Monet in 1923
Posted by: adonis49 on: December 8, 2014
Are you in the process of Inventing a Tribe?
Inventing a tribe
I can’t think of a single time that an individual or an organization has created a brand-new worldview, spread it and then led that tribe.
There were Harley-type renegades before there was Harley Davidson. There were digital nomads before there was Apple.
There were pop music fans before there were the Beatles and Rastafarians before Marley.
Without a doubt, a new technology creates new experiences.
But the early adopters who gravitate to it were early adopters before we got there.
Our job is to find the disconnected and connect them, to find people eager to pursue a goal and give them the structure to go achieve that goal.
But just about always, we start with an already existing worldview, a point of view, a hunger that’s waiting to be satisfied.
Posted by Seth Godin on November 20, 2014
Your employees notice when you take action. And when you don’t.
When a storm hits your company, the instinct is to wait it out, to seek shelter, to work to set an agenda, not to let the outside world set it for you.
And sometimes this works.
But even if the storm passes, your employees remember. They remember the standard you’ve set and the way things are around here.
Every time we give someone the employee of the month parking space for perfect compliance, or fire someone for creating a culture of disrespect, we send a message.
Action or inaction are both forms of leadership and standard setting.
Posted by Seth Godin on November 18, 2014
“I need you”
Three magic words. They light up our brain, they grab our attention, they initiate action.
But they’re being corrupted by the ease of reach and the desire by some organizations to grow at all costs.
The “I” doesn’t always mean a human. More and more, “I” means us, the corporation, the shareholders, the faceless. I is actually, “we,” and you’re not a part of that we.
NEED more and more means “want.” We want you to do this, to buy this, to forward this, to write about this. We want it because it will give us more.
YOU doesn’t mean you in particular. It actually means, “anyone.” Anyone who can see this site or read this email or drive by our billboard. If you’ve got money or clout or attention to spare, sure, we want you.
Political fundraisers have turned this from an art to a science to an endless whine.
So have short-term direct marketers with access to a keyboard and the free stamps of internet connection.
We used to have our ears open to anyone we loved or trusted whispering,
“I need you.” It’s been overwhelmed lately, though, by selfish marketers shouting, “WE WANT ANYONE.”
Posted by Seth Godin on November 16, 2014